Custom AI That's Authentically You

Building Authentic AI™ Agents tailored to your brand across all platforms.

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Novus ai Founders

Executive Team

Jason Parker

Founder

Jason is a copywriter and AI expert with over 20 years of experience in advertising and marketing, specializing in financial publishing.

He co-owns Novus ai and Parker & Kirkland and is the founder of Jason Parker AI, where he helps businesses leverage AI to create impactful marketing solutions.

As the current CMO of a large financial publisher, Jason’s deep expertise in marketing strategy consistently enhances brand growth.

His unique blend of traditional and AI-driven marketing approaches makes him a highly sought-after consultant in the industry

David Garfinkel

Founder

David is a pioneer in making effective copywriting easier for marketing professionals and business owners. He’s the creator of the original Copywriting Templates in 2004.

David is also the bestselling author of Breakthrough Copywriting, The Persuasion Story Code, and Advertising Headlines That Make You Rich.

A renowned copywriting coach, David has worked with individuals and organizations for more than 20 years. He was on retainer as a copy consultant to publishing giant Agora Financial for 5 years.

Previously, David was San Francisco Bureau Chief for McGraw-Hill World News.

Scott Zetlan

Founder

Scott is a seasoned online marketing expert with over 20 years of experience.

His expertise spans media buying across all platforms, writing copy that converts to cold traffic, and mastering testing and optimization.

Scott’s firm Visiopt has proven time and again that by optimizing the same traffic and resources, businesses can significantly increase profitability. His clients have seen their coversions as much as quadruple through smart optimization.

Scott is now applying his vast experience to Novus ai, where he combines his mastery of optimization with cutting-edge Authentic AI™ Agents.

Novus ai LLC

Powering AI to write effective, authentic advertising copy and content for marketing.

When most people look at most writing produced by AI, there’s one problem: it looks and sounds like it was produced by AI.

Novus ai has solved this problem with Authentic AI™ Agents and their underlying proprietary technology, Novus Triangulation™. These unique systems and technology create copy as good as, or better than, a skilled human copywriter can produce.

Novus ai allows business professionals to use and learn to develop Authentic AI™ Agents in its weekly mastermind/masterclass meetings.
Authentic AI™ Agents create everything from YouTube scripts and Facebook ads to sales emails and advertorials, tailored to your specific brand or personal voice.

Unlike traditional AI, Authentic AI™ Agents make the same granular decisions as human copywriters and content creators, ensuring persuasive and convincing messaging.

With a specialized Authentic AI™ Agents for brand voice, you can generate personalized copy that reflects your unique style and message across any medium.

Authentic AI™ Agents are programmed to create high-converting copy, perfect for businesses looking to drive sales and engagement.

Authentic AI™ Agents are among the first to independently generate ideas and decisions that mirror human copywriting strategies, setting a new standard in automated copy creation.

AI That's Authentically You

Imagine an AI that doesn’t just mimic you—it becomes an extension of your creative mind. Novus ai’s Authentic AI™ Agents technology amplifies your voice. This is about an AI that learns your unique style, tone, and expertise, then helps you express it more efficiently.

With Novus ai, you’re not adapting to technology—the technology adapts to you. Think of it as a digital alter ego that understands your brand’s nuances, your industry knowledge, and even your sense of humor. Whether you’re crafting a blog post, an email campaign, or social media content, Novus ai ensures every word resonates with your authentic voice.

Novus ai represents smarter content creation. It learns from every piece you write, continuously refining its understanding of your style. The result? Content that’s unmistakably you, produced with unprecedented speed and consistency.

Novus ai: Because in a world of artificial voices, authenticity is your greatest asset.

Let's build Authentic AI™ Agents together.

Experience the limitless possibilities – with Novus ai

Novus ai is an AI-powered copywriting company founded by Jason Parker, David Garfinkel, and Scott Zetlan. Their main product, Authentic AI™ Agents, is designed to replicate a brand’s voice, streamlining content creation with efficiency.

With Novus Triangulation™, content is aligned to match brand tone, enhance conversions, and maintain persuasive quality. These agents can generate a range of content, including emails, social media ads, sales pages, and scripts.

Clients have reported impressive results: Rockwell Trading achieved $1.5M in webinar sales, Visiopt Inc. saw a 75% sales boost in 7 days, and DotComProducts saved $8,000 monthly on copywriting expenses.

Authentic AI™ Agents stand out for their brand voice replication, human-like decision-making, speed, and versatility. Novus ai also runs a masterclass teaching marketers to harness these tools for their own success.

Frequently Asked Questions

Novus ai is a company that hosts a masterclass mastermind teaching digital marketers how to build Authentic AI™ Agents for their business and clients. It is owned and operated by Jason Parker, David Garfinkel, and Scott Zetlan.
Unlike traditional AI models that often produce generic content, Authentic AI™ Agents are tailored to your brand, make human-like decisions, work with incredible speed and efficiency, and can handle a wide range of content formats.
Impressive results include $1.5 million in sales for Rockwell Trading, a 75% boost in sales for Visiopt Inc., and an 8% conversion rate on cold traffic for Scott Zetlan's campaigns.
Yes, one example shows DotComProducts, a $20M-$30M ecommerce brand, cutting copywriting costs by $8,000 per month using an Authentic AI™ Agents.
Novus Triangulation™ is the proprietary technology at the heart of Authentic AI™ Agents. It ensures copy is aligned with your brand's tone, optimized for conversions, and written to persuade by triangulating between style, tone, and strategy.
Authentic AI™ Agents can significantly reduce content creation time. For instance, experienced copywriters (and mastermind masterclass members) Nathan Fraser cut his writing process from 3 weeks to 2 days, while Justin Glover reduced his multi-day video sales letter creation process to just 7 minutes.
It's a concept representing the stages of frustration businesses experience when using traditional AI for copywriting, with Authentic AI™ Agents Copy™ at the top and Generic AI Copy (traditional AI copy) at the bottom.
Authentic AI™ Agents can handle a diverse range of content formats, including YouTube scripts, Facebook ads, email campaigns, sales pages, and webinar scripts.
Yes, multiple case studies show significant improvements in conversion rates and sales when using Authentic AI™ Agents.

Yes, the examples provided show success across various industries, from trading and e-commerce to publishing and authorship.